Knowledge
Combining SMS marketing theory and practice – discover the newest trends and business applications of A2P SMS and other mobile communication channels.
KnowledgeSMS Marketing Audit – Do It Yourself
When was the last time you analyzed the effectiveness of your marketing? Don’t worry. There’s no need to hire an agency. Read how to conduct your SMS campaign audit entirely in-house and in no time! Check if you are using the essential functionalities and if you are compliant with the latest regulation as well as […]
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KnowledgeExpert says: How to Increase Sales with Dynamic Pricing
In today’s world of commerce, using traditional product pricing methods no longer works. That is because too many factors influence the attractiveness of the price. Therefore, if you want to succeed in the e-commerce market, you need a pricing strategy that will enable you to adjust prices to market conditions. I believe that dynamic pricing […]
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Knowledge5 Ways to Notify Your Clients of Updates Without Email
With email being one of the main ways for companies to communicate with their clients, it can be difficult to find other methods of notification that are both quick and reliable.
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KnowledgeHow to Schedule an SMS Campaign Online?
Short, precise and valuable content? Ready! Added value for the client? Check! Content personalization? Done! But wait, aren’t you forgetting something? The time of delivery is essential and, in most situations, can determine the effectiveness of the whole campaign. In other words, choose your timing wisely!
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KnowledgeOmnichannel Approach to Customer Experience: The Future of E-commerce
The way we buy and sell is changing. Gone are the days of shopping in brick-and-mortar stores or waiting for your order to arrive by mail. Today’s consumers want to shop whenever they want, wherever they want – and retailers have responded with new strategies that deliver a seamless customer experience across channels.
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Knowledge6 Mobile Marketing Strategies
The usage of mobile devices has seen a steady rise during the past years, and that trend doesn’t seem to stop.
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